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SEEING THE FULL SOUNDING

SEEING THE FULL SOUNDING ZACHARY KERSCHBERG & CHRISTOPHER WILLIAMS AMERICAN DOCUMENTARY FILM FESTIVAL 2015 WINNER: BEST DOCUMENTARY SHORT FILM interview JORGE PEREZCHICA So, tell us about yourselves and the award-winning documentary short film Seeing the Full Sounding. Zach: I was born on a commune
July 20, 2015

SELVAREY

SELVAREY RUM text SARA HYLAND  Three brothers teamed up with fellow rum aficionado Bruno Mars to change people’s perception of what rum can be and elevate the drink to its rightful place alongside the finest vodkas, tequilas, and whiskeys. After years of searching,
July 20, 2015

TESS MARTIN

TESS MARTIN / director THE LOST MARINER AMERICAN DOCUMENTARY FILM FESTIVAL 2015 WINNER: BEST ANIMATED SHORT interview JORGE PEREZCHICA Tell us about yourself and your award-winning animated film The Lost Mariner. How did you come across Dr. Oliver Sacks’ case study in his
July 19, 2015

ANDY SIEGE

ANDY SIEGE / writer & director BETI AND AMARE Official Selection of the 26th ANNUAL PALM SPRINGS INTERNATIONAL FILM FESTIVAL text JORGE PEREZCHICA Born in Nairobi, Kenya in 1985 to a pair of German aid workers, Andy Siege is a self-proclaimed “do-it-yourself” filmmaker
July 19, 2015

DANI MEZA

DANI MEZA DESERT SOUL interview & photography Lunafora How would you describe the “Desert Soul” sound? I’m a big fan of soul and R&B music. So when I write songs they are heavily influenced by that genre. But since I’m from the desert, some
July 19, 2015
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ROW LOW

ROW LOW BACK FROM THE FUTURE text Jorge Perezchica photography Tom Fowler Born in Vienna, Austria, raised in Southern California from the age of four, Rowland ‘RowLow’ Akinduro has arrived from the future. He’s half Austrian, half African, 6’ 3”, and “31 going on
July 18, 2015

JASMINE JUE

JASMINE JUE TRANSMOGRIFY interview Jorge Perezchica So, Jasmine, tell us about yourself. Did you always want to be an artist? I grew up in Indio and I’ve been drawing and painting as long as I can remember. My mother said that I first
July 18, 2015

BRIANNA PARRA

LET THERE BE YT interview  Jorge Perezchica Introduce yourself. I’m 25, I live in El Centro, California. I started YT back when I was in high school. The YT came out of an abbreviation of our custom license plates. “Yet bored,” which was
July 18, 2015
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Taylor Ann Trad

Taylor Ann TRAD text Taylor Ann Trad photography Henry Tran I feel extremely blessed to be a Coachella Valley native. There is something so serene and tranquil about this land. My family has been a part of this up-and-coming valley since the 1940/1950’s. My
July 18, 2015
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