When festivalgoers arrive at the Coachella Valley Music and Arts Festival this April, one of the most talked-about destinations inside the grounds will once again be the return of Red Bull Mirage—a multi-story hospitality hub blending music, culture, and culinary experiences in the heart of the desert.
Following its debut in 2025, Red Bull Mirage returns for both weekends of the festival with an expanded footprint and enhanced guest offerings. Located directly across from the Quasar Stage, the three-story structure spans more than 20,000 square feet, creating a diverse social destination where festivalgoers can recharge, connect, and take in the energy of the festival from a new vantage point.
Designed as a layered experience, Red Bull Mirage offers multiple levels of programming, pop-up activations, and premium food and beverage options throughout the weekend.
A New Look for the Red Bull Mirage Club
The ground level—home to the Red Bull Mirage Club—will debut a refreshed design this year with expanded seating and a more open social atmosphere. Guests can relax while watching a live feed from the Quasar stage, making it easy to keep up with the extended DJ sets happening just steps away.
One fan-favorite treat is also making a comeback: the $6 Red Bull Slushies, returning as a limited-time festival refreshment.
Nobu Omakase Arrives at Mirage
For those seeking an elevated dining experience, Red Bull Mirage will host an exclusive omakase service from Nobu.
Available by reservation, the curated dining experience offers festivalgoers a chance to enjoy the brand’s signature culinary artistry inside the festival grounds. Guests who book through the Dorsia platform will also receive all-day access to the first floor of Red Bull Mirage, making it one of the most exclusive dining options available during the festival.
Table Service With a View
Groups looking for a premium festival experience can reserve Red Bull Mirage Table Service, which offers priority seating and direct views of the Quasar stage. The reserved spaces include private restrooms and dedicated seating areas, creating a comfortable base for friends to gather while enjoying the stage’s extended sets.
Open to Festivalgoers
While select experiences require reservations, Red Bull Mirage is open to all Coachella attendees inside the festival grounds. Festivalgoers can explore the space across multiple levels on a first-come, first-served basis, with designated general admission areas and rotating programming.
Throughout both weekends, visitors can expect curated DJ sets, pop-up experiences, and surprise moments. Fans can sign up for real-time text alerts during the festival for updates on access opportunities and special activations.
Red Bull Mirage will be open during both weekends of the Coachella Valley Music and Arts Festival, taking place April 10–12 and April 17–19, 2026, offering festivalgoers yet another immersive destination to experience music, food, and culture in the desert.